Posts in 2020


Four implications of using Google Drive for storing digital assets

Google Drive is quickly becoming the go-to service for organisations that need to store and share digital assets.


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Brand development: How to keep sales material consistent

Brand consistency is essential for the growth of any business. It distinguishes you from the competition and builds stronger emotional connections with your clients. It's crucial that your customer-facing teams reinforce this image whenever they can.


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The importance of a consistent digital asset naming convention

Naming conventions make sure users know how to name digital assets so that filenames or titles are consistent and contain all the right information. They help you store and organise your files. Without them, your asset library can become chaotic and make it much harder to find images when you need them.


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How to secure team buy-in for a DAM system

Introducing a DAM into your business may seem like an obvious decision: your digital assets will finally all be in one place and this will improve efficiency throughout your organisation.


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Top 5 free picture editors

The quality of your digital images can have a huge impact on the success of your business. Not every photo you take is going to be perfect though. So, how do you achieve professional results without breaking the bank? Well, there are several fantastic free picture editing applications that can help make sure your images look their best.


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Protecting corporate identity: common issues brands face

Your corporate identity is all the visual elements you use to tell your audience who you are.


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