ResourceSpace has changed the way the DEC uses content, making it much easier for us to quickly make assets available both internally and externally during our emergency appeals.
How a DAM can manage 'font risk'
4th March 2024
Are you aware of the implications of 'font risk'? Find out more about this often misunderstood issue, and how a DAM can help you manage it.
How to brief a graphic designer effectively
20th June 2022
Learn how to effectively brief a graphic designer in order to get high-quality work. A graphic design brief should include technical details, target audience, purpose, style requirements, budget, deadline, and deliverables. Follow the six steps provided to create a clear and comprehensive brief.
How to leverage user-generated content to promote products
29th September 2020
Leveraging user-generated content (UGC) can lead to higher engagement and increased trust with your audience. UGC allows customers to provide feedback and share information with their communities, expanding your reach effortlessly. Negative comments can also be turned into opportunities for improvement and building customer trust. Learn how to harness the power of UGC in our latest blog post.
Keeping brand consistency with franchises
28th February 2020
Maintaining brand consistency is crucial for franchises to ensure a consistent customer experience and long-term success. Inconsistent experiences can cause buyers to question the quality of the brand, costing revenue in the long run. Franchises need to apply current branding on everything from signage to staff uniforms to reinforce the company's marketing message. Communication and training are essential to ensure franchises uphold brand best practices.
Brand development: How to keep sales material consistent
4th February 2020
Ensure brand consistency in sales material by creating guidelines that cover logo positioning, colour schemes, fonts, and tone of voice. Define the process for sales asset creation and use templates to make it easier for sales teams to access and use on-brand content. Store and share assets on a single platform for convenience and efficiency.
Protecting corporate identity: common issues brands face
3rd January 2020
Protecting your corporate identity is crucial for maintaining brand consistency and avoiding confusion. From logos to social media pages, having systems in place to ensure everything is in sync is essential. Learn how to develop and maintain brand guidelines to protect your corporate identity with our free guide.
What is Brand Asset Management?
27th February 2018
At ResourceSpace, we understand the importance of maintaining brand consistency. That's why we've written a complete guide to developing your brand guidelines, including tips on managing use of your brand guidelines and rebranding. Learn how to effectively manage your brand assets and ensure they are easily accessible to your team members.
Damaged goods: Avoid brand disasters with the use of DAM software
25th May 2017
Protect your brand from damaging incidents or campaigns with the use of DAM software. With brand asset management software, you can ensure that everyone in your organization is aware of your brand strategy and image, and that only approved and relevant assets are being used. Read our article to learn more about how DAM software can save your brand's reputation.
Brand management in the age of DAM
17th March 2017
In the age of digital marketing, managing and organizing your brand's digital assets is crucial. Without a proper system in place, your creative team can get bogged down in administrative tasks, hindering their ability to focus on impactful projects. With Digital Asset Management (DAM) software, you can streamline your content management process and allow your creatives to focus on what they do best. Check out our top five tips for using DAM to support your branding efforts.
What Users Say
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The ResourceSpace team has been exceptionally good at support services. They make everything so convenient and efficient with the cutting edge technology. Kudos to the team.